Camerons, BBQ Guru Team Up on Rubs

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Camerons, BBQ Guru Team Up on Rubs

03/17/2017

Barbecue authority Steven Raichlen has partnered with Camerons Products to launch Steven Raichlen’s Project Smoke World-Influenced Barbecue Rubs.

Raichlen, New York Times best-selling author, Barbecue Hall of Famer and TV Host, is a leading authority on grilling and smoking. His enduring fascination with live-fire cooking, both domestically and abroad, led him to more than 60 countries on six continents to document the diverse flavors and techniques across cultures.

At the 2017 International Home & Housewares Show, in Camerons Product booth S4205, the new line of rubs will be available. On Sunday, March 19 from 10 am to noon, Raichlen will be on hand for pictures and autographs.

Raichlen has developed a robust line of hand-selected spices that capture the diverse tastes and flavors from around the world and across the United States.

They include:

Malabar Steak Rub -- Inspired by the spice markets of India’s Malabar Coast, this big flavor blend contains plenty of black pepper to stand up to any steak and fragrant herbs that pair perfectly with pork, lamb, tuna and more.

Carolina Pit Powder -- Carolina pulled pork demands an aromatic blend of paprika, pepper, garlic, and brown sugar. Think spice plus sweetness that goes equally well with chicken, ribs and more. And, don’t think of grilling without it.

Kansas City Smoke Rub -- A soulful rub straight from America’s barbecue heartland. Flavored with real hickory smoke, it’s your go-to seasoning for poultry, pork, ribs, beef, burgers and more.

Santa Fe Coffee Rub -- A delectably different blend of coffee, chilies, cumin and other spices inspired by the American Southwest. Turbocharge the flavor of beef, pork, poultry, lamb and burgers.

Fennel Pepper Rub -- Hot, sweet, and decisively aromatic, with roots in Central Asia and flavor that’s out of this world. Use it to electrify steaks, chops, ribs, and seafood.

Greek Island Herb Rub -- An aromatic blend of rosemary and mint that brings bold Mediterranean flavors to seafood, poultry and meat. Strikes the perfect balance between rustic and refined.

All spices will be available for purchase in this month from Camerons and from Amazon. SRP: $6.99.

Raichlen is a five-time James Beard Award-winning author, including the New York Times best-selling “Barbecue Bible” cookbook series, which has more than 5 million copies in print.